Last week we discussed an editorial in the New York Times written by Elisabeth Rosenthal, who suggested that urging all cyclists to wear helmets discourages some from taking up cycling. While this may seem like a ridiculous notion, it is possible that some cyclists do not like the look or feel of a bicycle helmet. While style and discomfort is a small price to pay to protect yourself from traumatic brain injury, some cyclists may be pleased to hear of a new product in development called the Invisible Bicycle Helmet. The helmet, as you can see in the video, remains hidden in the cyclist’s collar unless there is an accident, in which case it deploys like an airbag.
The project is the brainchild of two women in Sweden, Anna Haupt and Terese Alstin, whom both have backgrounds in industrial design.
“It became mandatory for children to wear a helmet in Sweden and many people didn’t use them,” Haupt told ABC News. “We wanted to see if there was a way to change today’s helmets and wanted people to wear them by free will, not by law.”
This could be a great innovation, assuming it works well.
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Bonnici Law Group, APC—San Diego bicycle accident attorney.